Le figaro – App’s promotion

Le Figaro is one of the oldest and most recognized national daily newspapers published in France.

Gédéon were tasked with creating a new digital film for its app’s promotion.

The idea was to capitalize on the strength of the existing identity, while showing the variety of content offered on the app.

Also, this film highlights the different consumption options offered on the platform: “Watch, Read, Listen”, an app that adapts to all moments and viewing preferences.