Culturebox – 1st anniversary

Once again, Francetélévisions challenged Gédéon with a new mission for Culturebox.

Although the channel was initially only meant to stay on-air for 3 months, it outdid itself and is still on-air one year later.

To celebrate Culturebox’s first birthday, we played with the arrows of the X, which become an explosion of confetti – kicking off a party on the channel.

We also used the world of the X to play on words ending in -eux, reflecting the spirit of Culturebox.

Finally, Culturebox gave a voice to the best ambassadors of French culture: the artists.  Through the idents Gédéon dressed up, artists wish Culturebox a happy birthday with their art.