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    Stories that Move. Brand Stories© take brands where they’ve never been before — the world of fiction — so they can connect with and expand their audience.

    Stories that Last. Creating a unique visual grammar means building an identity that expresses your brand values and connects with your audiences across all platforms.

    Stories that Work. Telling people what you stand for puts communication at the heart of your brand and creates a dialogue with your audiences.

    Stories that Matter. Good campaigns reflect change. Great ones make it.

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    BALLON D’OR

    BALLON D’OR

    The Ballon d’Or is the ultimate individual prize in football. We worked with Joachim Roncin and the ‘W’ agency in creating a redesign of the brand to create an image that matches the magnitude of this international ceremony that transcends the world of football.

    The work we did entailed the setting in motion of this new identity as well as its accompanying brand grammar for the event, the on-air live broadcast and the digital communication.

    Brand design

    360° design

    Branding

    Digital

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    The ceremony took place at the Châtelet Theater in Paris.

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    PRODUCER

    Emmanuelle Lacaze

    CREATIVE DIRECTOR

    Agence W

    ARTISTIC DIRECTOR

    Joachim Roncin

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