Joy
For real,
girls can skate !
ANTENA 3
REBRANDING
ANTENA 3
REBRANDING

Once again, Atresmedia challenged Gédéon, with the rebranding of Antena 3, the biggest channel of the group. Gédéon created a brand new package, based on frames of different sizes, that can showcase content and promote Antena3’s identity at the same time.
We use the triangular form, as a custom-made pointer and a dynamic element of transition. We play on multi-layers effect to show the wide variety of Antena 3’s programs and to give a sensation of depth and infinity. We’ve also opened the palette of colors to get the brand more open and brighter.

Art Directors
Nicolas Famery & Lazare Bessière
Motion Designers
Maxime Baïle, Lazare Bessière, Elsa Lorich
Music & Sound Design
La Plage Records
Producers
Emmanuelle Lacaze, Charlotte Vande Vyvre
OCS
MADE
BY FANS
FOR FANS
SEASON2
LA SEXTA
Nueva imagen
Espíritu de siempre
CANAL +
TRAILER OF THE
NEW SEASON
MAKING OF