LA SEXTA
Nueva imagen
Espíritu de siempre
OCS
360°
PACKAGING
OCS
360°
PACKAGING

We conceived the new OCS global package in a 360° way in order to get a look and feel not only made for TV, but also for off-air, online, tablets and mobile phones. The graphic design is based on a simple circular matrix suggesting a camera shutter, a color palette… The idea is to illustrate the richness of the OCS programming content and to evoke the range of its audience's tastes and emotions.

Gédéon also conceived, directed and produced the OCS advertising campaign (a film released on TV and in theaters) and the entire new package of idents.

Art Director
Nicolas Famery
Producers
Emmanuelle Lacaze & Charlotte Vande Vyvre
Nominated for "Best global package"
Silver Award for "Best new corporate design package"
Silver Award for "Best key art/poster" Europe Awards - "The Walking Dead Poster"
Nominated for "Best Audiovisual - Brand Identity - Integrated campaigns and advertising"
FRANCE 24
CORPORATE
CAMPAIGN