KADET
ME AND
MY HEROES !
KADET
ME AND
MY HEROES !

KADET being a new Medialaan brand, Gédéon had the opportunity to create its identity from scratch.
Our concept : paper toys, little action heroes made of folded paper that kids love. We dressed them up like kids’ favourite characters (Pokemon, Spiderman, Hulk).
Our goal : make Kadet embody all these key programs.
Visually, the concept of folding paper offers lots of opportunities such as animated grids.
Paper toys are also symbols of a generation : kids who are fond of paper craft, street culture, DIY...
As always, our design can be customized to fit the calendar : Summer, Christmas, Halloween…

Art Director
Nicolas Lhomme
Motion Designers
Stéphane Gibert, Lazare Bessière
Producers
Emmanuelle Lacaze, Charlotte Vande Vyvre